OneRiot Launches RiotWise Ad Network For Real-Time Search
OneRiot has announced the full rollout of RiotWise, a service that it calls “the first ad network for the realtime web.” Today’s launch follows a pilot phase that the company says was successful in allowing developers to monetize mobile apps, desktop clients, social search engines, and similar applications.
Partners during the pilot phase included Digsby and UberTwitter, among others, while advertisers included sports networks, news organizations, and entertainment sites. Here’s an example of ads from the program being shown in OneRiot’s feed, tied to the “Conan O’Brien” trending topic:
via OneRiot Launches RiotWise Ad Network For Real-Time Search.
Im-Portent SEO: My Interview With Ian Lurie | Search Engine Journal
I first met Ian when he spoke at our SearchFest 2008 event. Though we’ve communicated frequently via social media, we, more often than not, missed each other at conferences we both attended until Ian, I, Scott Hendison & Ruth Burr had dinner at Pubcon (where Ian taught me that there were as many flavors of salt as there are brands of beer & that archaic video games get new life when played on a High Def TV). Ian not only has a wonderful sense of humor but is a very talented search marketer who expresses smart ideas in his own idiosyncratic way.
via Im-Portent SEO: My Interview With Ian Lurie | Search Engine Journal.
Roanoke-Chowan News-Herald | Put an end to pesky telemarketers
It’s almost like you can set your clock on them.
All one has to do, after arriving home following a long day at work, is sit down at the dinner table and the phone will ring.
Thanks to Caller ID, one can immediately identify the person on the other end of the line as a pesky telemarketer. If you’re like me, you ignore the call, but it still gets on your nerves to have someone rudely cause an interruption during a meal.
Adding to that frustration is that telemarketers are now calling as late as 9 p.m.
But if you really want to have some fun, and don’t mind fielding a call, here are some tips that will frustrate telemarketers.
Three words that really work are…“hold on please.” Saying this, while putting down your phone and walking off (instead of hanging-up immediately), would make each telemarketing call so much more time-consuming that boiler room sales would grind to a halt.
Then when you eventually hear the phone company’s “beep-beep-beep” tone, you know it’s time to go back and hang up your handset, which has efficiently completed its task.
via Roanoke-Chowan News-Herald | Put an end to pesky telemarketers.
Direct Group Inks B2B List Agreement with PAR AB – 2010-01-12 18:59:00 | Graphic Arts Online
PENNINGTON, N.J.–Direct Group, a fully integrated direct marketing services provider, has announced a reciprocal agreement with Sweden-based European data specialist, PAR AB. It is the first time that Direct Group will offer European data directly to its current clients and prospects, while opening a fully regulated gateway to 14 European countries for U.S.-based businesses and list brokers who represent them.The agreement will give Direct Group access to PAR’s EuroContactPool database, providing companies a one-stop-shop to European data that adheres to all the differing data regulations across the UK and continental Europe. EuroContactPool is the world’s fastest-growing pan-European business-to-business B2B database, currently covering 22 million companies and 16.4 million named executives across 14 major countries in Europe covering approximately 80% of the total European market. PAR will offer Direct Group’s U.S. B2B database to its European customers. Direct Group manages data representing more than 26 million businesses and 50 million contacts across practically every location and industry in the United States.
via Direct Group Inks B2B List Agreement with PAR AB – 2010-01-12 18:59:00 | Graphic Arts Online.

