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The Blogging About Blogging Bloggers

This post may not be real popular, and it may ruffle some feathers. I’m new to the blogging about blogging community and I have noticed several strange things. My experience has been in political blogging for six years, two years of blogging for business, with one year of running several micro niche blogs. I did not really even know that there were so many bloggers blogging about blogging, until I created Cyber Smart Business Web Solutions and joined a few blogging community networking sites.

As I visited many of these blogging blogs (who are often providing “expert advice” and “how to blog tutorials”),  I just couldn’t help but notice how many of these blogs do not even have the basics of SEO employed on their own blogs. Title tags all messed up, no internal linking, no use of heading tags and on and on.

My biggest laugh this week was a Tweet by a blogger that was titled “how to write a post for SEO.” I went to the page and it was one big paragraph! No title, no division between topics, and nothing that would indicate that this person has the slightest clue about SEO.

I also noticed many of these “expert” bloggers are running their first blog! How could they be an “expert” when their first blog, often under one year old, is about blogging? Reading ProBlogger and signing up to Darren’s email list does not make for an “expert” blogger. It takes years to learn the skills of professional blogging.

Not only years, but money. There is much information on SEO, SES, SEM and blogging, that you will not, and cannot find for free on YouTube.  You have to take classes either online or in your local area.

6 Ways I Can Instantly Tell If You Are Not An Expert

  • If you are on the free end of WordPress or Blogger, you are not an expert blogger
  • If your title tag has a “cool” punch line, but tells search engines nothing of your site, then you are not an expert blogger
  • If you write your post all in bold or in heading 3, you are not an expert blogger
  • If you have no anchor text links on your posts and pages, you are not an expert blogger
  • If you cannot show any posts that show up in top Google search with over one million listings, then you are not an expert blogger
  • If you have a blog that is eight weeks old and are claiming to have 39 thousand visitors per month without posting your Google Analytics report… well, you are SO full of bleep.

To be fair, I have also seen a few true expert blogger sites. The key here is “few.” Three to be exact! Of all the blogs claiming to be “experts” that I have seen over the past month, only three have looked to be true experts. That is out of about fifty blogs that I have checked out.

One of the most important factors in blogging is building trust. Claiming to be something you are not, will not build trust. You can’t start a blog on “how to make money online” if you do not make a living making money online. You cannot say you are an SEO or webmaster when the simple basics on your own site are an SEO joke.

Marketing “gurus” to the left of me, SEO experts to the right, here I am…

Stuck in the middle with you

What say you?

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